Branding Place Social Media Marketing Succession Planning 
Hootsuite
JULY 11, 2022
Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. So if your brand targets Gen Z audiences, Snapchat should definitely be on your radar. Snapchat ads have the potential to reach 9% of the world’s population.
Sprout Social
SEPTEMBER 28, 2020
And yet social media managers, who could definitely use more hands to juggle their many responsibilities, are often a team of one. Essentially, social media managers flying solo must be human Swiss Army knives to successfully plan, create, schedule and report on social content.
Hootsuite
JULY 22, 2020
The magnitude and importance of the Black Lives Matter movement has raised the stakes for social activism. Brands that opt out of participation are noticed for their silence. For brands that opt in, simply taking a stand is no longer enough. Consumers and activists want to see brands take action. Thank you. + Hot topics?
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