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What Is Marketing — And How to Get It Working for You

Exposure Ninja

It’s all of those things and more, but at its core, marketing is about understanding your audience and creating campaigns that speak to them in a way that gets them to take action. Marketing can be complex, but with the right knowledge and approach, it can also be a powerful tool for growth. What is it, exactly? Social media?

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What Are the Different Types of Marketing?

Exposure Ninja

Marketing is most commonly split into two distinct categories — traditional and digital. Traditional marketing refers to marketing that is done offline — in magazines, newspapers, on TV and the radio, at events or in the form of billboards and posters in public spaces.

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Real Estate Marketing: A Complete Guide for Agencies & Realtors

Rock Content

Great goals can address various aspects of building your brand or creating additional awareness of what you bring to the market that the other guys don’t. Incorporate traditional marketing options like mailers and local billboards into your strategy. You’ll also want to consider your marketing budget.

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

At this stage, digital marketing is vital for your business and brand awareness. It seems like every other brand has a website, and if they don't, they at least have a social media presence or digital ad strategy. Digital content and marketing is so common that consumers now expect and rely on it as a way to learn about brands.

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Important Marketing Terms You Should Know

Exposure Ninja

To help you out, we compiled a list of the most common marketing terms and some uncommon ones you can use to impress your colleagues. This section includes some of the most common types of marketing. Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically.

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Why Multimedia Production Will Push Your Brand Forward

Duct Tape Marketing

Why Multimedia Production Will Push Your Brand Forward written by Guest Post read more at Duct Tape Marketing. Multimedia production–the use of various digital canvases such as text, audio, animation, photography, video, etc.–allows Build a Stronger Brand Identity. photo credit: Pixabay.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Or maybe you’re itching to find out the latest strategies keeping top marketers on their toes? Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. Slideshare) 80% of marketers using audience segmentation report a rise in sales.