Remove Communications Remove Copywriting Remove Product Life Cycle
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How Currys achieved a 56% open rate increase by optimising email subject lines in real time

Econsultancy

In its wake, the newly-unified Currys decided to take another look at the way it approaches personalisation across the business, and improve its approach to personalised communications. How do we better communicate that message and recover that customer?”

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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

What is the growth stage of the product life cycle (and why is it important)? The growth stage is the period of the product life cycle with the sharpest increase in sales thanks to a boost in-market presence. An introductory video reinforces the message. Identify the user’s biggest pain point.

Product 85