CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. In this article, you’ll learn why each marketing strategy works and walk away with an armory of tactics to fuel your own growth marketing efforts. Make guest posts about more than link-building.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Duct Tape Marketing

SEPTEMBER 4, 2015

And using a double opt-in subscription process prevents many bad email addresses from entering your list in the first place. Pruning your list can be painful, but here’s the silver lining: your conversion numbers are better than you thought, which means growing your list can have a bigger impact.

Email Marketing 70

Email Marketing Non-Profit Shipping Direct Mail 70

Duct Tape Marketing

NOVEMBER 20, 2015

Leverage your home town or nearest big city to attend marketing groups and meetings. Chamber of Commerce meetings or local business groups are a great place to start. Do your homework and understand what the person likes and dislikes before writing the letter and make sure to send it to their place of business.

Customer 74

Customer Place Direct Mail Product 74

Sprout Social

JUNE 21, 2022

A new era of direct marketing is here. Direct marketing has come a long way since the first direct mail campaign in the 1800s. Even in the past few years, direct messaging channels enabled marketers to reach people in a more personalized, targeted way. Email marketing.

Direct Marketing 114

Direct Marketing Transform Direct Mail Telemarketing 114