Copywriting Direct Marketing Performance Marketing 
Martech
JUNE 24, 2024
On the copywriting front, Klarna’s proprietary “Copy Assistant” AI handles around 80% of marketing copy tasks, ensuring consistent brand voice and messaging at a fraction of traditional costs.
Martech
APRIL 5, 2023
Everything plays a role in your email success, from the health of your email database to your copywriting skills. Instead of pushing for sales, inbound marketing focuses on attracting prospects with relevant, helpful resources and experiences. For your emails to convert, it takes more than writing a few lines and hitting send.
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