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Best CDP for eCommerce: How it works, benefits, and examples

Use Insider

Again, some CDPs come with customer journey builders that let you use your unified data to orchestrate high-converting, contextual journeys. Customer journey analytics. Online shoppers often use a plethora of channels during their lifecycle with your brand — from your website and mobile app to email, SMS, WhatsApp, and more.

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The Ultimate Guide to Internet Marketing

Hubspot Marketing

Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel. To attract new customers, you also need to maintain a powerful SEO presence. SEO: Moz’s case study for Pipedrive, a sales CRM.

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