Adobe Experience Cloud Blog

JUNE 29, 2015

Not only can video help you generate leads directly with the help of email gates, pop-out CTA, and in-video forms, it can also be used to measure buyer interest and tailor content journeys accordingly. But chances are, you’re not using video in your marketing automation platform to help you better understand your leads.

Marketing Automation Platform 134

Marketing Automation Platform Thought Leadership Whitepaper eBook 134

Hubspot Marketing

MARCH 4, 2019

In addition to free content marketing tools, if you really want to build a growth machine, HubSpot has a world-class CMS and the most powerful marketing automation platform in the industry and allows you to centralized everything to a free CRM. Grammarly has changed the game for me.

Content Marketing 109

Content Marketing Analytics Marketing Marketers 109

Marketing Insider Group

MAY 27, 2020

Creating customer personas for each of your target markets can be a useful exercise for getting to know your audience better. Some types of digital marketing you might want to choose as part of your overall strategy include: SEO (search engine optimization). Content marketing. Email marketing. Social media marketing.

Digital Marketing 145

Digital Marketing Marketing Strategy Marketing Marketers 145