How Luxury Brands Market and What You Can Learn
Hubspot Marketing
FEBRUARY 15, 2024
At The Gathering event in 2019, Scott Baker , Porsche’s Marketing Communications Director, explained this point perfectly. And these are people from human resources, from legal; they work in finance. He explains, "The brand has consistently sold to an upper-class target market that consists of mainly men over the age of 35.”
Let's personalize your content