Customer Journey Customer Marketing Promotion Thought Leadership 
Adobe Experience Cloud Blog
DECEMBER 27, 2016
Marketers across all industries such as consumer technology, higher education, and financial services can benefit from strategic holiday marketing throughout the year. Let’s take a look at six holiday campaigns that drive the customer journey and what you can learn from them: 1.
Base.ai
DECEMBER 29, 2020
Customer marketers have a lot on their plates: Keeping customers educated, informed and engaged through content and programs like newsletters, product roadmap webinars, launches and user groups is just one side of the coin. Think of the standard customer journey map as your base lens.
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Adobe Experience Cloud Blog
JULY 3, 2018
When talking about customer lifecycle marketing, we need to take into consideration the main stages that take a buyer from the first acquaintance with your product or service through purchase, loyalty, and retention. Customer Lifecycle Stages. Engagement.
Adobe Experience Cloud Blog
MARCH 5, 2021
At Adobe, we know that when exceptional customer experiences shine, they did not happen without a spark. They are the result of talented individuals, teams, and entire companies reimagining customer journeys through digital transformation to realize new business opportunities and drive results. The Maverick.
Adobe Experience Cloud Blog
NOVEMBER 20, 2019
A strong customer advocacy strategy embedded within your content marketing strategy can combine with your digital marketing efforts, as well as leveraging the power of MarTech. Let’s take a look at four ways you can tap into the power of your customer base and grow your business. Co-Speaking.
Adobe Experience Cloud Blog
MARCH 5, 2021
At Adobe, we know that when exceptional customer experiences shine, they did not happen without a spark. They are the result of talented individuals, teams, and entire companies reimagining customer journeys through digital transformation to realize new business opportunities and drive results. The Maverick.
Adobe Experience Cloud Blog
NOVEMBER 20, 2019
A strong customer advocacy strategy embedded within your content marketing strategy can combine with your digital marketing efforts, as well as leveraging the power of MarTech. Let’s take a look at four ways you can tap into the power of your customer base and grow your business. Co-Speaking.
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