Neil Patel

JUNE 3, 2021

If you work with sales, knowing about the Product Life Cycle model is almost mandatory. The model describes the stages a product goes through in its journey from creation to discontinuation. Because products in different stages demand different strategies, be that for physical products or for services.

Product Life Cycle 102

Product Life Cycle Product Automobile User-Generated 102

Martech

AUGUST 2, 2022

For us, as a martech management platform, it’s any product that supports developing and managing the customer experience or contributes to acquiring, engaging and retaining customers. This eliminates artificial lines between marketing, sales and customer success or between adtech, salestech, etc. In the U.S.,

Product Life Cycle 123

Product Life Cycle CRM Marketing Automation Platform Customer Journey 123

Econsultancy

FEBRUARY 9, 2022

When Currys initiated its end-to-end personalisation project, the team set out to isolate ten moments that had the greatest customer value. “They’re the highest-revenue, because they’re so timely, and they hit the customer right at the best point,” says Lopes. ’” The future of AI in marketing.

Copywriting 60

Copywriting Communications CRM Product Life Cycle 60