article thumbnail

Eyezon COO Maria Tikhonova on the benefits of live-streaming for ecommerce

Econsultancy

I recently caught up with Maria to find out more about eyezon, the benefits of live-streaming for ecommerce retailers, and the key to capturing customer loyalty. We believe that our solution is more than just a technical feature for ecommerce; we help brands build holistic relationships with their customers.

article thumbnail

Digital Strategy Consulting

Neil Patel

Keeping this in mind, digital strategy consulting can help you recognize new technologies and services suitable for your platform. Gaining New Partnerships. In fact, you can transform your company vision and enter a new frontier in your niche if you choose your partnerships carefully.

Transform 123
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Become a Fractional CMO

Duct Tape Marketing

This shift towards outcome-driven work isn’t just good news for us marketers – it benefits our customers too because we become more focused on driving real change within their organization instead of ticking off tasks on our daily list. One major trend to note involves digital transformation.

CMO 71
article thumbnail

MarTech in 2024: Who will be the enterprise and vendor winners and losers?

Martech

AI is going to completely transform marketing. It is the enabling technology that will give us the ability to manage, analyze, and act upon the customer data we’ve collected to truly personalize and enhance the customer experience and journey.

Transform 104
article thumbnail

The marketer’s guide to customer journey orchestration

Use Insider

To keep up with changes in customer behaviors and maximize ongoing sales, brands should move from traditional customer journey marketing to the customer loyalty loop. These milestones determine your customer lifecycle stage segments. Happy and loyal customers are the driving force for your growth.

article thumbnail

Why marketers need CDPs in 2022: Everything you need to know in a customer-centric, cookie-free digital world

Use Insider

Customer Relationship Management Platforms are a good tool in the initial phase as the premium on customer-centricity skyrockets. Customer experience is the number one driver of growth in 2021 and beyond. If a customer is showing signs of lowered activity, marketers can entice them back before it is too late.

article thumbnail

Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Hulu, which now has more than 39 million subscribers, has created new technology that allows advertisers to be able to buy ads themselves using data, collected by Disney, that indicates what audiences are watching across their owned channels and when. Customer Journey Mapping Best Practice Guide. Employment & recruitment.