Martech

AUGUST 15, 2023

An extensive career in publishing led him to his interest in innovative technology and all aspects of online marketing. followers) X/Twitter: @CDPInstitute (2K followers) Website: CDP Institute David Wallace David is research director for customer data and analytics at marketing intelligence firm IDC. LinkedIn: Greg Krehbiel (2.3K

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Adobe Experience Cloud Blog

JANUARY 21, 2016

This also includes developing a greater alignment between marketing and sales. Stacey Thornberry, Enterprise Field Marketing. What this means for you: Don’t worry event marketers—tradeshows aren’t disappearing completely! Tradeshows are still important for broad-reach marketing.

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Thought Leadership Direct Mail Customer Journey Marketing 91

Adobe Experience Cloud Blog

MAY 15, 2015

What a week for B2B marketers! Over 2,000 marketing, product, and sales leaders two-stepped their way to Honky-tonk Central, aka Nashville, TN. This is a must-attend event for B2B marketing leaders who are eagerly awaiting the release of new frameworks, demand waterfalls, and best practices to implement in their businesses.

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