DIY Marketers

OCTOBER 20, 2022

A performance marketing agency relies on data, and the inability to track performance can quickly render a marketing campaign ineffective. Create email list segments based on actions. We shifted our email-marketing segmentation to focus on still sending to users who had tracked opens OR who had tracked clicks.

Marketing 108

Marketing Marketers CRM Law 108

CXL

MAY 27, 2022

The responsibilities from this DGM role at SaaS company Datto show how embedded demand gen managers are in marketing: • “Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, and webinars to drive new business opportunities and revenue.

Management 79

Management User-Generated CRM Inbound Marketing 79

Hubspot Marketing

AUGUST 21, 2023

Market Opportunity Business Plan Example This example uses critical data to underline the size of the potential market and what part of that market this service hopes to capture. It offers a comprehensive picture of how it plans to use digital marketing to promote the community.

Price 98

Price Finance Marketing Strategy Product 98

Unbounce

OCTOBER 20, 2023

Segment your customers and traffic sources If you have different types of customers, build a landing page for each segment and drive traffic via separate sources. This will allow you to measure your most effective market segmentation. Gone are the days when digital marketers really needed to prove themselves.

Whitepaper 105

Whitepaper eBook Promotion Communications 105