Remove Direct Mail Remove Gen Z Remove Inbound Marketing
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Gen Z, AI, and the Power of Creator Marketing

Hubspot Marketing

Marketing strategies evolve with the technological shifts of each era, continuously redefining how businesses connect with consumers. In the early days of the internet, outbound marketing tactics like billboards and direct mail were the go-to approach. Here’s why — and how you can get started today.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

CXL

More direct approaches, such as live events and direct mail, also fall under the lead generation umbrella, though marketers today often rely on types of content like: Ebooks; Guides; Webinar access; Free tools; Email newsletters; Checklists; Whitepapers. Reduce friction in free trial signups.

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What Are the Fundamentals of Marketing? (And How to Use Them)

Exposure Ninja

Estrid’s target customers are Gen Z-ers who shop with the company because of its positioning , which Estrid promote by: Covering “taboo” topics in the world of shaving Working with inclusive models Offering a more environmentally friendly alternative to traditional razors Delivering the products directly to customers on a schedule that suits them.

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