Hubspot Marketing

MAY 14, 2019

Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Acquisition Marketing. Affiliate Marketing. Content marketing is a creating, publishing, and distributing content to your target audience. Email Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Sprout Social

MAY 18, 2016

The initial focus is on lead generation instead of education. It’s all about educating your prospects first by showing them there is a challenge that exists and then you explain how your product can solve that problem. For instance, webinars or eBooks that specifically talk about how your product works. dEMkCctEWE.

User-Generated 109

User-Generated Whitepaper eBook Partner Marketing 109

Sprout Social

JULY 25, 2016

Big Brand Co-Marketing Examples. The rest of this article really addresses how companies can leverage co-marketing in the online space with things like eBooks and webinars. While dealing with co-marketing in the tech space, you’re much more likely to see companies come together to work on pieces of content.

Branding 96

Branding eBook Marketers Marketing 96

Duct Tape Marketing

AUGUST 25, 2015

Finally, you need to understand how to use content as the voice of your marketing strategy. For many businesses content in the form of blog posts, educational webinars and how to eBooks is the primary way that prospects and customers move through a business on the way to becoming raving fans.

Marketers 77

Marketers Marketing Education eBook 77

Animalz blog

MAY 27, 2025

ActiveCampaign : Co-marketing partner for an ebook launch with Typeform. Calendly : Another co-marketing partner in the same ebook project with Typeform. Kay-Kay previously ran content marketing at my alma mater Appcues. Do you really want to read an ebook? Follow Kay-Kay Clapp on LinkedIn.

Shipping 62

Shipping eBook Whitepaper Thought Leadership 62

Duct Tape Marketing

MARCH 1, 2016

Content Marketing – This includes publishing, optimizing and sharing educational content that draws search traffic, links and subscribers. Influencer Marketing – This includes the practice of building relationships with individuals and outlets that can influence pre-established communities. Precisely segmented visitors.

Non-Profit 53

Non-Profit eBook Education User-Generated 53