Hubspot Marketing

DECEMBER 26, 2023

Short-Form Videos Video tops the list in lead-generating effectiveness as overall marketing trends continue to move toward social media platforms. Short-form video has the highest ROI of any of the marketing trends, and 90% of marketers already using it planned to maintain or increase their investment in 2023.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Hubspot Marketing

MAY 8, 2023

Current-day consumers, especially Millennials and Gen Z, want to buy from companies that display values and a purpose that resonates with them. And to make things easier, they can also leverage tools like surveys or customer feedback to see what they want from your marketing content. Measuring the success of marketing campaigns.

Market Research 128

Market Research Gen Z Key Performance Indicator Millennials 128

Rock Content

JULY 6, 2023

Meanwhile, SEO content might be useful to marketers with a leaner budget plan, since it is able to deliver good results. SEO is ranked 4th on a list that considers marketing trends with the highest ROI. Short-form videos are a trend, but they can deliver even better results when combined with SEO strategies.

Marketing Plan 101

Marketing Plan SEO Gen Z User-Generated 101