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Marketers Plan to Increase Investments into SEO This Year, Report Finds

Rock Content

Meanwhile, SEO content might be useful to marketers with a leaner budget plan, since it is able to deliver good results. SEO is ranked 4th on a list that considers marketing trends with the highest ROI. Create engaging experiences Long ebooks can be quite boring and distract readers from consuming the content.

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Marketing Trend Watch: 2014 Planning Survey

Adobe Experience Cloud Blog

Read our report, Marketing Trend Watch: 2014 Planning Edition , to get the full results of our investigation. Running Multi-Channel Marketing Programs. So as marketers plan those individual programs, finding the right mix of channels is a top concern. Modern Marketing'

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[Report] The Digital Marketing Trends Every Email Marketer Must Know

Litmus

But when you’re struggling to just keep up with what’s trending in email, how are you supposed to stay on top of other channels, too? Understand what’s trending in digital marketing ?. Smart marketers have noticed email isn’t slowing down any time soon, and they’re willing to put their money where the results are.

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5 Challenges Marketers Face in Understanding Audiences [New Data + Market Researcher Tips]

Hubspot Marketing

According to HubSpot's State of Marketing Report , 16% of marketers plan to get their company talking about values this year for the first time, and 89% of those who already do plan to increase or maintain their investment in this approach. Measuring the success of marketing campaigns.

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Lead Generation Content: Top Types to Use in 2023 [Data + Expert Tips]

Hubspot Marketing

Short-Form Videos Video tops the list in lead-generating effectiveness as overall marketing trends continue to move toward social media platforms. Short-form video has the highest ROI of any of the marketing trends, and 90% of marketers already using it planned to maintain or increase their investment in 2023.

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Decoding Digital Marketing Analytics: Your Blueprint for Data-Driven Mastery

Rock Content

Each one tells you something vital about your marketing efforts. Excluding any form of data will leave holes in your data-driven marketing plan. The Four Types of Digital Marketing Analytics Collecting data is the first step. Harvard Business School lists four types of digital marketing analytics.

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12 ChatGPT Tips to Boost Your Content Marketing Strategy

Digital Marketer

Integrate ChatGPT Into Your Overall Marketing Strategy Aim to make ChatGPT a core part of your comprehensive marketing plan—aka, turn it into your very own Virtual Writing Assistant. ChatGPT prompt: “Generate 10 blog post ideas about digital marketing trends in 2023.”