article thumbnail

The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Affiliate marketing is when an online retailer rewards a website with a commission for each customer they refer through their promotion of one of the online retailers’ products. The website, often called an affiliate, will only get paid when their promotion generates a sale. Brand Marketing. Content Marketing.

article thumbnail

The 3 Kinds of Partners Every Business Needs

Duct Tape Marketing

For example, we produce eBooks from our content rather consistently and instead of simply putting them on our website and calling it done, we shop these eBooks out to organizations that have our ideal client as part of their ecosystem and allow them cobrand and distribute the content to their world.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why You Should Leverage Co-Marketing to Grow Your Brand

Sprout Social

The reasoning behind co-marketing is fairly straight-forward: there are organizations out there adjacent to yours. You can work with them to create a marketing campaign that will be promoted to both audiences. leveraged their new Mountain Dew flavor Game Fuel to help co-promote the release of new video games.

article thumbnail

Lead Generation – A Complete System

Duct Tape Marketing

Influencer Marketing – This includes the practice of building relationships with individuals and outlets that can influence pre-established communities. Partner Marketing – This includes co-marketing activities run in collaboration with strategic marketing partners. Precisely segmented visitors.