Search Engine Journal
JUNE 4, 2023
Learn more about the history of ChatGPT, from OpenAI's earliest paper on generative models to reaching 100 million users, 1.6 billion visits, and 200 plugins. The post History Of ChatGPT: A Timeline Of The Meteoric Rise Of Generative AI Chatbots appeared first on Search Engine Journal.
Chief Martec
JUNE 4, 2023
A few weeks ago, an internal memo from Google (or so it was claimed) was leaked that warned, “ We have no moat.” Allegedly, it was written by an AI researcher at the company who was explaining how the real competitive threat to Google’s generative AI initiatives wasn’t OpenAI. It was open source communities. If you want to understand the enormous power of ecosystems — and if you’re in martech, this may be the most important topic of your career — there’s a tru
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CMO Network
JUNE 4, 2023
The democratization of insights will continue as brands spend more and more on consumer understanding, yet still struggle to know who they really are or what they want.
Practical eCommerce - Marketing
JUNE 4, 2023
TikTok's ecommerce efforts in the U.S. and E.U. have faced headwinds from lawmakers — and consumers. The post TikTok Shop Slowed by Governments, Consumers appeared first on Practical Ecommerce.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
The Marketing Journal
JUNE 4, 2023
The big idea Audiences love to see athletes and entertainers behaving spontaneously, according to our recent research, because ad-libbed lines, spectacular catches, improvised set lists and the like make performers seem more authentic and genuine. We observed a preference for spontaneity in entertainment across several studies.
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