Remove en introduction-to-seo
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The cost of ignoring website accessibility

Martech

While that is a shared objective, the business case for investing in SEO may be easier to understand than the case for improving your site’s accessibility. Search engine optimization and optimizing for accessibility are about doing what’s right for the user. The potential penalties. Law firms may be preying on sites with poor accessibility.

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The Content Cyborg: How to Use AI Writing Tools in Content Marketing

Animalz blog

AI is a force multiplier for great writers. It took us a long time to say that. Two years of experimenting with a host of generative writing tools — GPT-3, Copy.ai, Writer, Jasper, and ChatGPT. But our decision is: it’s an advantage. They can generate text faster. They don’t suffer from mental blocks or creative ruts. Others will be hindered.

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How Facebook Local Will Affect Local SEO

Adobe Experience Cloud Blog

With the introduction of Facebook Local, that number’s about to go way up. Here are five predictions for how Facebook’s Local app will affect local SEO. If you run a local business, it’s time to reframe your view of Facebook as a purely social play to a social and search channel. Facebook understands people’s inherent need to fit in.

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