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What Is Hreflang and How To Implement It the Right Way

Backlinko

Plus an additional x-default hreflang attribute for users whose preferences do not match any of the specified languages or regions. But if you’re in the initial stages of developing your international SEO strategy, you’ll need to conduct detailed market analysis and audience research. And include a reference to the current page.

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What Are URL Parameters? A Guide for Marketers and SEOs

Backlinko

Start of URL parameters) URL parameters In this URL, there are two parameters: layout=discover: Specifies the page layout to use, which is the discover layout recommended_by=staff_picks: Indicates how the user discovered the page, with “staff_picks” being the recommendation source But the big question is: Why should this matter to you?

SEO 88
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7 Reasons Why Yandex Matters for SEO

Neil Patel

At this point, you likely already want to optimize your site for Yandex SEO. Fortunately, by the time we’re done here, you’ll walk away with both an improved site and a strong understanding of what makes this Russian powerhouse of a search engine so unique. What Is Yandex? Why Should You Optimize for Yandex SEO?

SEO 99