How Luxury Brands Market and What You Can Learn
Hubspot Marketing
FEBRUARY 15, 2024
Roumeliotis , author and strategic advisor, explains Rolex’s marketing : “Rolex promotes itself as a predominantly high-end luxury brand that is the ultimate aspiration of the consumer…a fashionable alternative to using a cell phone to tell time and a status symbol," he says. One of these exclusive offers is Lamborghini Winter Academy.
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