Event Marketing Management Marketing Automation Platform Thought Leadership 
Adobe Experience Cloud Blog
JUNE 17, 2019
Event data is powerful, but you only unlock the full power of event data when it’s seamlessly connected to the rest of your business systems. This is critical for anyone managing the on-site experience (e.g., when a prospect RSVPs, changes are reflected immediately in a CRM or marketing automation platform).
Adobe Experience Cloud Blog
JUNE 17, 2019
Event data is powerful, but you only unlock the full power of event data when it’s seamlessly connected to the rest of your business systems. This is critical for anyone managing the on-site experience (e.g., when a prospect RSVPs, changes are reflected immediately in a CRM or marketing automation platform).
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Adobe Experience Cloud Blog
JUNE 25, 2020
Remember when “events” was synonymous with “in-person events”? Marketing has changed a great deal in a short period of time. Now, virtual events are number one on event marketers’ radar. In fact, virtual events are shattering attendance records. An interactive webinar/live event platform.
Adobe Experience Cloud Blog
MAY 15, 2015
Building the Ultimate Marketing Machine: Citrix’s Story of Transformation. 85% of B2B marketers say they don’t feel like they are using their marketing automation platform to its full potential. Event Management – 1600% increase in lead velocity and 15% reduction in set-up and execution costs.
Marketing Insider Group
JULY 1, 2020
Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Once you get your content marketing strategy going, it’s that positive snowball effect in action.
Expert insights. Personalized for you.
133 
Let's personalize your content