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8 employee advocacy tools to amplify your social media reach

Hootsuite

Sprinkler Sprinkler offers basic but very usable advocacy features built into its marketing and customer success management platform. But I wanted to include it because it would be a good choice for brands that want fewer point solutions and the ability to incorporate advocacy into their CS and social management efforts.

Price 58
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The Best In B2B Technology Content Marketing

Marketing Insider Group

The Academy includes informative content, ranging from foundational overviews to industry deep-dives, for a variety of roles including marketing, finance, technology and operations. To create the content, the team interviews a variety of resources, including Zuora customers and finance and marketing professionals.

Insiders

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8 Ways to Get Executive Buy-In for Larger Email Marketing Budgets, Besides ROI

Litmus

Promote “sexier” adjacent activities Email is old enough to face perennial discussions about its demise (see: the Mailchimp and London Design Museum’s tongue-in-cheek exhibit Email is Dead ) and that means that there are plenty of shiny new marketing channels to compete against.

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Interns Don’t Manage 24% of the Marketing Budget

Hootsuite

Suppose your product marketing team is promoting a new feature. The key takeaway: bring senior-level social media managers to the table, and you’ll get every part of marketing moving in lockstep. Get your senior social marketers involved with planning high-priority marketing campaigns, right from the start. Yeah, we thought so.