Martech

DECEMBER 13, 2022

Number one, an ineffective martech stack is incomplete,” said Darrell Alfonso, global marketing operations for Amazon Web Services at The MarTech Conference. Dig deeper: What is digital transformation? Dig deeper: More than 60% of B2B marketers say martech stack is too complex. Bad stack features to avoid.

Transform 107

Transform Customer Journey CRM Marketing Automation Platform 107

Adobe Experience Cloud Blog

OCTOBER 13, 2016

Marketing is becoming increasingly complex as buyers across countries and regions consume information across different, seemingly disconnected channels. Jennifer Stearns, an executive in Accenture Digital’s practice group, will share how brands are addressing and transforming their marketing across the global landscape.

Thought Leadership 134

Thought Leadership Transform Marketing Automation Platform Customer Journey 134

Marketing Insider Group

JUNE 15, 2020

And there are the tech savvy marketers, they are running campaigns and [primary brand and demand generation builders. They are using things like Marketing Automation Platforms (MAP), CRM and MarTech and leverage these tools every day. A: That is a great question! Join Fred online: Twitter , Facebook , LinkedIn.

Transform 104

Transform Law Marketing Marketers 104