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How Does Product Marketing Management Work?

OnPassive Marketing

Product marketing management is one of the most exciting and challenging industries today, but it’s also one of the least understood. This blog article breaks down how product marketing managers can help users find and purchase products they need while keeping the company’s overall business goals in mind.

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How to Figure Out Pricing as a Creator (ft. a Creator Pricing Expert)

Buffer Marketing

This type of pricing is straightforward and ensures you cover your costs, but it may not always align with the market's willingness to pay. When selling products, the mistake often lies in not considering the full spectrum of costs or market positioning.

Price 103
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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

I'm not the only marketer, or millennial, who's noticed the two generations' vast differences. In fact, a number of market research studies, including this recent report , have identified dozens of key differences between the two generations. Marketing Campaign for Gen Z and Millennials.

Gen Z 145