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How Does Product Marketing Management Work?

OnPassive Marketing

Product marketing management is one of the most exciting and challenging industries today, but it’s also one of the least understood. This blog article breaks down how product marketing managers can help users find and purchase products they need while keeping the company’s overall business goals in mind.

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How to Figure Out Pricing as a Creator (ft. a Creator Pricing Expert)

Buffer Marketing

This type of pricing is straightforward and ensures you cover your costs, but it may not always align with the market's willingness to pay. When selling products, the mistake often lies in not considering the full spectrum of costs or market positioning.

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The importance of marketing data analytics

Power Digital Marketing

Marketing data” refers to any bit of information that brands can use to make marketing decisions. With concrete data, there’s no need to have a lengthy discussion about reallocating funds from one marketing platform to another—the answer is already self-evident. #2

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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

I'm not the only marketer, or millennial, who's noticed the two generations' vast differences. In fact, a number of market research studies, including this recent report , have identified dozens of key differences between the two generations. Marketing Campaign for Gen Z and Millennials.

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The Good and Bad of Deadstock Products for E-commerce

Neil Patel

Take into account the latest market trends. What are the popular products people love? How long will this trend last? Seasonal products might be selling like hot cakes for the first few weeks, but the excitement fades eventually. This is why market research and surveys are crucial to your success.

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Competitor Analysis: Core Principles and How to Conduct One

Backlinko

Make sure to ask for their opinions on which other businesses they perceive as providing a similar service or product. Market research: Consult your sales department to understand the businesses they frequently encounter during research within your target market. As a result, it can enhance sales outcomes.

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