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3 Reasons Why Marketers Need Project Management Tools

Adobe Experience Cloud Blog

It would seem marketers don’t need any other tools. However, marketers often work with other teams across the organization like developers, product management, and even the accounting folks. Here are three reasons you should consider integrating your marketing tools with project management software.

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Why we care about mobile marketing: A guide for marketers

Martech

By posting content to social media platforms, optimising your website for Google, paying for digital ads, and using a mobile-friendly platform to build and manage your website, you’re participating in the mobile zeitgeist. But for mobile marketing to be effective, it needs to be strategic. This space is changing constantly.

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