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6 Social Selling Tools to Consider

Hubspot Marketing

Today, most generations see social media as their preferred platform for product discovery, while 87% of social media marketers who sell on their channels say its effective. Nearly 60% even note social media sales have increased year over year. In this blog post, we’ll go over: What are social selling tools?

Price 109
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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. This guide will teach you how to market your small business using six best practices. Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level.

PR 102
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What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

Hubspot Marketing

Lead magnets, in marketing, are an effective technique for gaining a prospect's contact information. Podcasts, e-learning courses, video series, and contests all sound great – but who has time to create them all? This email marketing campaign starts a conversation with the lead to keep them engaged with your business.

eBook 145
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28 B2B Marketing Tools For Companies Ready to Grow in 2024

Customers.ai

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111
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How to Effectively Manage Leads at Every Stage in Your Sales Funnel

Hubspot Marketing

Effective sales lead management is one of the core principles of any successful business. When you get lead management correct, you can convert more prospects into customers, streamline operations, and improve the sales experience. But it's not always clear how to create an effective lead management process. Data storage.

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7 of the Best Ad Management Tools for 2020

Hubspot Marketing

The good news is that there are a plethora of marketing tools available today with the power to help you boost productivity and streamline monotonous processes or tasks — ad management tools are among the many options. Here are some examples: Save advertisers and marketers valuable time. HubSpot Ad Tracking Software.

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The Ultimate Guide to Video Marketing

Hubspot Marketing

Brands need a video marketing strategy — this idea isn’t new. It’s no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social strategy. Well, if you aren’t creating video, you’re likely falling behind. Why is this important?