Diving Deep Into Marketing in Financial Services (My Takeaways)
Hubspot Marketing
FEBRUARY 5, 2024
Over time, Wise narrowed customers' most important demands into three features: Price, speed, and ease of use. But solving them gave Wise a huge competitive advantage and a more defensible position in the market. With this data, you can iterate on your product and experience until you have something customers love, not just like.
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