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Why you don’t need a CMO… yet

Martech

All that has changed with the advent of digital tools and modern marketing methods. Today, CMO positions are more than just higher-level marketing supervisors. They blend technology with traditional marketing capabilities while thriving in a chaotic, ever-changing environment and masters of creating demand. Get MarTech!

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Recognizing our Agency Partner Founding Members

Sprout Social

Project Bionic is a comprehensive social media marketing agency that helps its clients reach their KPIs faster, share their stories more effectively and earn more customers who care about their brands. SSPR is an award-winning Digital PR Agency that pushes the boundaries of conventional public relations. CF Search Marketing.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. Orbit Media) 90% of businesses employ content marketing tactics like blogging. DemandMetric) Companies that blog attract 55% more website visitors than non-blogging companies. Ecommerce market will reach over $1.1

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The Changing Role of Marketing in 2022 – Culture and Customer Experience

Marketing Insider Group

He points out that Apple customers already believe that Apple will always release the most innovative new products, everyone knows that Disneyland is the happiest place on earth (and so Disney products exist to make you happy), and Nike customers believe that Nike is doing everything they can to help each athlete release their true potential.

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The Changing Role of Marketing in 2020 – Culture and Customer Experience

Marketing Insider Group

Chief Customer Officer at Marketo (the marketing software branch of Adobe), Matt Zilli, explores this idea in a post titled “ The power of shared beliefs ”. These companies will continue to have huge success without relying on traditional marketing techniques. In other words, they must be baked into your company culture.

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