Search Engine Land

AUGUST 10, 2023

Two critical facets of this interdependent digital ecosystem are search engine optimization ( SEO ) and customer experience (CX). Convert visitors into customers. Retain customers in the long run. SEO brings customers to your digital doorstep, and CX makes them stay, engage, and return.

SEO 95

SEO Customer Journey User-Generated eCommerce 95

Marketing Insider Group

FEBRUARY 16, 2021

Create new evergreen content by addressing your target customers’ needs. Answer Perennial Customer Questions. Your customers probably have common questions that rarely change over the years. Your sales, customer service, product development, and engineering teams can be fruitful sources of the topics for these questions.

Manufacturing 116

Manufacturing B2C Transform Shipping 116

Neil Patel

JANUARY 18, 2023

Keyword optimization, mobile experience, and backlinks are all fundamental parts of SEO performance, but Core Web Vitals help describe the on-page experience. Local intent mapping: Instead of showing web listings for restaurants, Google may show maps of your area with the restaurant or type of food you searched for.

SEO 113

SEO Gen Z User-Generated Advertising 113

Unbounce

MARCH 8, 2024

/ Conversion optimization 32 CRO tools you need in your marketing stack By Karine Bengualid. 16 min read Is marketing complete without conversion rate optimization? Conversion rate optimization (CRO) is crucial for marketing success. She writes audience-specific stories to connect brands with their ideal customers.

Transform 52

Transform Analytics Copywriting Marketing 52