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How Interactive Content is Changing the Digital PR Industry

Duct Tape Marketing

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. Mobile video plays exceeded 44% by mid-2015, which was an 844% rise since 2012. How the digital PR industry benefits from interactive content? photo credit Pixabay. says, “Web 2.0

PR 41
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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

The job title is often used interchangeably with digital marketing manager , community manager , content creator , and others. Why does social media marketing cost so much? According to research by LinkedIn, 58 % of digital marketers have to prove social media ROI to get approval for future budget requests.

Health 141
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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52
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This day in search marketing history: January 15

Search Engine Land

Google Knowledge Graph Now Showing Social Profiles For Brands. Google began showing the social profile links for Pixar, Apple, Starbucks, Google and many more brands. Is Lowe’s The First Brand To Adopt Jelly? Report: Global Paid Search Spending Up 18% In 2012. Google Directory Update Showing “Real” PR Scores?

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The Economics of Link Building

Moz

Posted by Alex-T Life has taught me that good things should be expensive — especially when it comes to any type of digital marketing services. This number was first shared by Rand Fishkin in 2012 when he asked 600 agencies about their typical rates. Links from digital PR campaigns. Digital PR link building.

PR 67
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Thinking Beyond the Link Building “Campaign” [Case Study]

Moz

Link building processes that work for brands now and that will continue to work in the future need to sit closer to the rest of the business. Instead, links should be a natural consequence of a fantastic product or service which is marketed and branded well. As digital marketers, we are trying to influence behaviors.

PR 79
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The Ultimate Guide to B2B Marketing in 2019

Hubspot Marketing

While Poppin sells office supplies to remote or self-employed individuals, they also design corporate office spaces and branded supplies. As distinct as the B2B and B2C marketing audiences can be, B2B marketers can always learn from B2C campaigns , too. B2B Digital Marketing. B2B Content Marketing.

B2C 142