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Inbound vs. Outbound Marketing

Duct Tape Marketing

In Hubspot’s 2014 state of inbound report , we find evidence to support the position that inbound marketing has the potential to deliver better results than outbound marketing. Outbound marketing is a very expensive endeavor. Source: Hubspot state of inbound report, 2014]. photo credit: State of Inbound 2014.

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How Coca-Cola Turned Its Digital Publication Into a Global Phenomenon

Contently B2C

And most people probably remember the “ America the Beautiful ” Super Bowl commercial from 2014, which showed Americans of all ages and ethnicities enjoying Coca-Cola products. In March of 2014, the beverage company held its first ever JourneyOn publishing summit. In 2013, the publication attracted 13.1 ” In the U.S.,

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