Marketing Insider Group

OCTOBER 19, 2015

As more and more consumers download ad blockers on their computers and cell phones, opt-out of telemarketing lists, and cut their cable subscription cords, marketers will start to see the futility of spending so much of their budgets on ads no one wants. The leading marketing trend of 2016 will be the maturing of the age of ad blocking.

Content Marketing 168

Content Marketing Telemarketing Marketing Marketers 168

Marketing Insider Group

JUNE 22, 2010

Share According to a recent post by Justin Kistner we are in “ the era of social media ” a trend that he proposes will peak in 2012 before the next era of the web begins in 2015. This report by Morgan Stanley titled “Internet Trends 2010” predicts that the next era of the web is all about mobile.

Telemarketing 93

Telemarketing Customer loyalty Inbound Marketing B2C 93

Marketing Insider Group

NOVEMBER 8, 2011

We use email, outsourced telemarketers, inside sales reps – all in an attempt to generate leads for sales and revenue for our business. Email open rates, banner click-through rates, telemarketing contact rates are all down. Then we pay to convert the traffic. And how do we respond? With more email, more banners and more calls.

Telemarketing 89

Telemarketing Outbound Marketing Direct Mail Marketing 89

Marketing Insider Group

JUNE 24, 2010

According to Sir Martin Sorrell, CEO of the WPP group, “Mobile is the most over-hyped medium in the short term and the most under-hyped medium in the long term.&#

Telemarketing 88

Telemarketing Customer loyalty Entertainment User-Generated 88

Adobe Experience Cloud Blog

AUGUST 18, 2016

Author: Ashika Balani The days of telemarketers are long gone. On average, smartphone owners spend two hours a day accessing apps and websites on their phone and pick up or glance at their phones 150-200 times a day, according to Forrester Research’s 2015 report, “Vendor Landscape: Mobile Engagement Automation Solution.”

Transform 91

Transform Telemarketing Thought Leadership Real Estate 91

Adobe Experience Cloud Blog

JUNE 5, 2013

Trend – With smartphone adoption in Australia now at 52% and soon to be 80% by 2015, mobile is rapidly becoming THE key channel for interacting with consumers. Trend – When a telemarketer calls you at work to sell you a product, that’s ‘interruption’ marketing. Mobile Marketing is Exploding. Traditional Advertising is Dying.

Digital Marketing 134

Digital Marketing Telemarketing Thought Leadership Direct Mail 134

Marketing Insider Group

OCTOBER 12, 2015

For 2015 , I predicted that content would be seen as a strategic asset across the enterprise. I bet correctly that we would see more investment in content marketing, big data and marketing technology in general. The leading marketing trend of 2016 will be the maturing of the age of ad blocking.

Content Marketing 110

Content Marketing Telemarketing Entertainment Marketing 110