The Zero-Click Internet: What It Means for Your Marketing Strategy
Duct Tape Marketing
FEBRUARY 26, 2025
In 2019, Google answered just under half of all searches without a click. Maybe they'll call it content placement or offsite content marketing. Rand Fishkin (02:15.918) So that, yeah, and that was the initial idea of like, oh, there's these zero click searches and search marketing might be changing as a result.
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