2022 Advertising Millennials Video Marketing 
Hubspot Marketing
JUNE 22, 2022
Outside of China, 77% of Gen Z, 75% of millennials, and 44% of Baby Boomers visit YouTube daily. billion by the end of 2022 — keeping YouTube on its toes. As a result, 52% of marketers who use TikTok plan to increase their investment in 2022. Short-form video is the most popular and effective social media format in 2022.
Hubspot Marketing
JANUARY 31, 2023
Influence with Millennials Instagram is the sweet spot for Millennials. Unsurprisingly, a high concentration of Instagram's audience belongs to Millennials, even securing first place as their favorite social media app last year ( Gen Z agreed ). Is Instagram an effective marketing channel in 2023?
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Bannerflow
FEBRUARY 3, 2023
If a picture is worth a thousand words, then a video is the key to next-level website traffic. Video advertising provides an unrivaled platform for short-form storytelling that connects to your audience more deeply. Not only does it provide entertainment and value, but video also boosts brand loyalty and conversions.
Hubspot Marketing
MARCH 20, 2023
its easier to order snack wraps than it is to get these tickets — McDonald's (@McDonalds) November 17, 2022 Another valuable opportunity is to create funny video content, which is actually the most likely to go viral. Using high-quality images and visuals for in-store advertisements to attract visitor attention. Image Source 2.
Spiralytics
APRIL 23, 2023
In a 2022 survey , half of the businesses worldwide have implemented AI in at least one business area. With the goal of optimizing service operations, models for creating text, images, audio, and videos will become more essential to daily workflows in 2023. Global influencer marketing was valued at $16.4 billion in 2022.
Power Digital Marketing
DECEMBER 1, 2022
But it’s important for businesses to understand each platform before choosing where to invest their video marketing efforts and dollars. . 5 This may be one of the many reasons 37% of marketers reported they would amplify their TikTok advertising. YouTube’s massive number of viewers can be a goldmine for marketers.
Marketing Insider Group
FEBRUARY 5, 2024
Forbes) 73% of marketers find social media to be effective for their business. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. SEMrush) The U.S.
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