Remove 2024 Remove Direct Marketing Remove Shopper Market
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Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

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While our previous blogs recapping the Marketing Relationship Survey highlight key communication tactics and needs to sustain and improve the Agency-Client relationships, today were simply asking: What kind of work is getting noticed and needed by Clients, and what should Agencies prioritize?

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Which Agency Services Are Clients Using the Most?

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Direct Marketing/Email/CRM (This was more of a priority compared to other years. On the other end of the spectrum, Clients are not looking for help in Multicultural or Shopper Marketing. So we know what marketers preferred in 2023, what about 2024? Take the 2024 Marketing Relationship Survey here.

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