Duct Tape Marketing

AUGUST 22, 2024

Industry Knowledge: A fractional CMO needs a broad understanding of various industries and extensive marketing experience. This knowledge allows them to tailor strategies that resonate with different market segments. Gardner found 74% of high performing marketing teams used data analytics to make informed decisions.

CMO 84

CMO Customer Journey Transform User-Generated 84

Duct Tape Marketing

AUGUST 22, 2024

Industry Knowledge: A fractional CMO needs a broad understanding of various industries and extensive marketing experience. This knowledge allows them to tailor strategies that resonate with different market segments. Gardner found 74% of high performing marketing teams used data analytics to make informed decisions.

CMO 64

CMO Customer Journey Transform User-Generated 64

DIY Marketers

OCTOBER 20, 2022

A performance marketing agency relies on data, and the inability to track performance can quickly render a marketing campaign ineffective. This useful piece of technology, which will be phased out in 2024, tracks the shopping behaviors of prospective customers and serves them retargeted digital ads.

Marketers 108

Marketers Marketing CRM Law 108