Backlinko

JUNE 4, 2024

Ecommerce has transformed the retail landscape. trillion 2026 $7.41 billion in sales in 2023 ( DataReportal ) Here’s a detailed breakdown with largest product categories by annual consumer spending in the US: Product Category Annual Ecommerce Spending (B2C, US) Electronics $781.3 trillion 59% 2026 $2.74 trillion 2022 $5.29

eCommerce 84

eCommerce Gen Z Shipping Retail 84

Martech

APRIL 15, 2022

Strategies that were once traditionally B2C are now being adopted by B2B marketers. In B2C marketing, companies sell directly to the end customers. B2C marketing has a more transactional aspect with a higher volume but a generally lower price per sale. What are the key differences between B2B and B2C marketing?

B2C 116

B2C Marketing Automation Platform Gen Z Whitepaper 116

Econsultancy

DECEMBER 13, 2021

By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%). By 2026, GroupM estimates the global advertising market to hit the $1 trillion mark – a huge increase from the $641 billion reported in 2020. The Digital Transformation Monthly. Customer experience.

Advertising 52

Advertising Advertisers Retail Shoppers 52