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15 Key Marketing Automation Statistics

Backlinko

billion 2029 $12.14 Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2022 $5.19 billion 2023 $5.86 billion 2024 $6.62 billion 2025 $7.47 billion 2026 $8.44 billion 2027 $9.53 billion 2028 $10.76

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Marketing Proves Its Mettle During Pandemic; Job Growth Follows Suit

The CMO Survey

The hardest hit sectors were B2C services (-12.3%), with consumer services (-18.7%) and communications/media (-15.5%) reporting the greatest losses. These numbers are similar to the 9.0% loss reported in the June 2020 CMO Survey , indicating job losses did not worsen over the last six months. Of these losses, 28.1% were senior manager roles.

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