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Marketing Proves Its Mettle During Pandemic; Job Growth Follows Suit

The CMO Survey

When asked to report on the digital investments they have made over the last year, marketers reported that optimizing their websites (74%), digital media and search (65%), direct digital marketing to customers (57%), data analytics (56%), MarTech systems/platforms (54%), and online experimentation and/or A/B testing (45%) were most important.

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13 Podcast Statistics You Need To Know

Backlinko

Here’s a detailed table: * Projected figures Year Size of Podcast Industry Market ($) 2023 23.56 billion 2029* 102.53 These include: Affiliate marketing: This involves promoting a service or product and earning commissions for the sales made via your affiliate link. billion 2024* 30.03 billion 2025* 38.36

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What Your Google Tag Manager Container Should Contain - Whiteboard Friday

Moz

Make your future self happier and more productive by setting up your GTM containers the right way today. I am President and partner at Kick Point , which is a digital marketing agency based in Edmonton, Alberta. So our naming scheme, and you can totally steal this if you want, is we go product, result, and then what.