Adobe Experience Cloud Blog

JUNE 17, 2013

Driving Customer Acquisition. Marketing automation drives prospects and customers through the revenue funnel with various sub-conversions such as ebooks, webinars, demos, conversations with sales reps, etc. You may begin to focus on questions like: What percentage of your customers are promoters?

Customer 134

Customer Thought Leadership Customer Acquisition Acquisition Marketing 134

Rock Content

APRIL 20, 2020

Also, it is essential to know what requirements could reinforce your brand awareness and your customers’ product preferences, even though this perception is hard to quantify numerically. You also have to understand your content marketing costs, that is, how much you are investing in content marketing strategies.

Content Marketing 52

Content Marketing User-Generated Thought Leadership Customer Acquisition 52

Unbounce

JULY 14, 2023

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.

Transform 52

Transform Marketing Marketers CRM 52