Advertising Branding Industry Insights New Markets 
Bannerflow
JUNE 17, 2019
Display advertising is undergoing a revival! But what is it marketers need to know to stay at the forefront of an evolving digital advertising landscape? In this article, we interview Kevin Lee, Chairman and Founder of US marketing firm, Didit. Why is display advertising having a revival?
Bannerflow
MAY 27, 2019
The future of display advertising is efficient, creative, and personalised. These are the key conclusions reached in Bannerflow’s recent webinar with Martech: The future of display advertising: New marketing strategies to boost results. Today’s current digital advertising landscape. Priorities of today’s CMO.
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Search Engine Land
FEBRUARY 29, 2024
In PPC advertising, the skills and knowledge of ad buyers directly impact campaign success and return on investment. This article delves into personal experiences and industry insights, offering a comprehensive guide to mastering the art of ad buying. So, what separates good ad buyers from the truly world-class?
Rock Content
MARCH 23, 2023
Then, if you have more content for them to browse while they’re there, you can keep users returning for more, ensuring that they’ll continue interacting with your brand. Establish Authority One way to elevate your brand within your industry is to establish yourself as an authority.
Bannerflow
NOVEMBER 24, 2020
For the past two years they have used Bannerflow and other partners to transform how they perform display advertising. However, today display advertising is bringing in clients and providing value for money. How have your digital marketing processes changed? However, the challenge is that we are in a highly regulated industry.
Sprout Social
FEBRUARY 7, 2024
For example, a healthy food brand might identify a rising interest in keto diets and find that none of its competitors are offering keto products. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time.
Bannerflow
FEBRUARY 23, 2021
The new marketing trends emerging for 2021 are evolving to align with the imposed adjustments of the ongoing COVID-19 pandemic. For the marketing industry, however, it’s not just been required to contend with COVID-19. They expect personalisation and seamless experiences with a brand. Further adoption of AI.
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