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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

DECEMBER 13, 2021

Of course, this has wide-ranging ramifications for marketing and advertising – as well as a number of other sectors like travel, entertainment and FMCG. Advertising. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. Customer experience. Workplace impact.

Advertising 52
Advertising Advertisers Retail Shoppers 52
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Martech in the metaverse: 5 takeaways from a lively roundtable discussion

Chief Martec

APRIL 7, 2022

With kudos to Samantha McGarry at Inkhouse PR for arranging this session.). Note that gaming is currently a $180 billion global market , and in-game advertising is expected to be a $56 billion global market by 2024. For marketing and martech, this foretells a large, fragmented landscape.

Real Estate 131
Real Estate Global Marketing PR CMO 131
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