Remove Advertising Remove Influencer Marketing Remove PR Remove Real Estate
article thumbnail

What Is Demand Generation? [FAQs]

Hubspot Marketing

Demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services without trying to explicitly sell to them. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.

article thumbnail

Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

Short videos: On mobile SERPS, short videos take up significant real estate. Digital marketers need to pivot and think about ways to build their brand presence across all platforms, not just traditional search engines. Here’s a breakdown of the campaign: Digital PR was a crucial part of our efforts here.

SEO 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Navigate Your Digital Marketing Strategy During Coronavirus

Power Digital Marketing

Email Marketing During the COVID-19 Crisis. Content Marketing During the COVID-19 Crisis. Social Media Marketing During the COVID-19 Crisis. Social Media Paid Advertising During the COVID-19 Crisis. Influencer Marketing During the COVID-19 Crisis. Paid Search Marketing During the COVID-19 Crisis.

article thumbnail

How to make money on YouTube (and what creators should expect)

Sprout Social

Whether there are relevant advertisers for your videos. For example, the platform has explicit restrictions for advertising on YouTube Kids. Your video descriptions are valuable real estate and YouTube gives you 5,000 characters to work with. These sorts of promotions are a win-win for creators and advertisers alike.