Adobe Experience Cloud Blog

APRIL 6, 2020

Vaimo’s thought leadership, strategy, and services were key to fueling growth for many of our commerce customers. Canadian-based 02 Web also had a record year, building both Adobe Analytics and Marketo Engage practices, growing their Magento Commerce footprint, and delivering on-time launches with discipline. Akeneo : EMEA.

Thought Leadership 132

Thought Leadership B2C Finance Shipping 132

Adobe Experience Cloud Blog

JANUARY 20, 2017

According to MarketingProfs, companies that have aligned sales and marketing teams generate 208% more revenue. The beauty of ABM is that it inherently eliminates what sales may deem as “noise” from marketing’s broad-reaching lead generation initiatives. ABM also gives data analytics and product team members more consistent feedback.

Thought Leadership 116

Thought Leadership Customer Acquisition Marketing Marketers 116

Adobe Experience Cloud Blog

OCTOBER 20, 2017

A good engagement platform should be able to use predictive analytics for content, social marketing, lead scoring, and more. It is amazing how stepping away from your machine, if only for 30 minutes, and resetting your brain improves your thought. Digital Marketing Metrics. Chris Weaver. Oli Gardner.

Digital Marketing 134

Digital Marketing Marketing Strategy Marketing Marketers 134

Unbounce

JULY 14, 2023

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.

Transform 52

Transform Marketing Marketers CRM 52

Adobe Experience Cloud Blog

JUNE 25, 2020

Six solutions you will need to manage a growing calendar of virtual events include: A marketing automation platform. Live chat and conversation marketing. Marketing attribution tools. An interactive webinar/live event platform. Social scheduling and amplification tools. An event- and workflow-management platform.

Logistics 174

Logistics Thought Leadership PR Marketing Automation Platform 174