Adobe Experience Cloud Blog

JUNE 4, 2018

I say underrated because many people have falsely speculated that email will die out due to new technology and the changing digital age. However, according to the DMA, emails had a median ROI of 122%, much higher than social media, paid search, and direct mail. Personal or Meeting Emails.

Customer 134

Customer Direct Mail Thought Leadership B2C 134

Digital Marketer

DECEMBER 19, 2022

They haven’t gone away entirely, though, and some businesses still make good use of TV, direct mail, SMS & sales calls, and even the good old billboard. New Marketing Channels. The decline in traditional methods was driven mainly by the growth of new online channels. Image sourced from Digital Skill Blog.

Transform 83

Transform eCommerce Retail Entertainment 83

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Direct mail. Social media.

Marketing Automation Platform 122

Marketing Automation Platform CRM Direct Mail Price 122

Martech

FEBRUARY 25, 2022

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. ActiveCampaign serves SMBs to enterprises in all industries across B2B, B2C and e-commerce. Target customers. ActiveCampaign. Target customers. Product overview.

Marketing Automation Platform 117

Marketing Automation Platform CRM Manufacturing B2C 117