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Important Marketing Terms You Should Know

Exposure Ninja

This is when you interrupt a consumer by putting your product, service or business in front of them. Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. Marketing Mix The marketing mix refers to all the elements that influence your marketing strategy.

PR 52
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6 Content Marketing Tips That Drives Leads

Marketing Insider Group

Instead create personas of people that buy your solutions or products. Market to them and never forget that even in B2B, human beings still make the decisions. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

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Unprompted: 7 specialized AI tools you need to try

Unbounce

Banafshe is one of our content creators and a copywriter who has more than seven years of experience in content and brand from B2C to agencies and now the world of SaaS. She is a creative strategist through and through, working on conceptualizing marketing campaigns, white papers, multimedia projects, and so on.