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Founder’s Story: The Origins of Customers.ai

Customers.ai

Transform site traffic into actionable leads (email + contact info) while enhancing the user experience. By knowing who your visitors are, you can market to them in an efficient, personalized, and cost-effective way. Between X-Ray and Consumer Directory, we can provide real-time, in-depth insights for B2C and B2B lead enrichment.

Transform 118
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How Customers.ai Became a Fastest-Growing Inc. 5000 Company: 5 Things You Can Do

Customers.ai

We helped B2C businesses find millions of customers. Marketing becomes way more focused and efficient. In the last year we pressed hard on the gas of targeted outbound marketing to grow our leads and sales — unlocking our growth potential. We’ve doubled our team. We increased another company’s email engagement by 5.5x.

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How to Sell B2C Products with Content Marketing

Marketing Insider Group

Guess what B2C marketers—content marketing’s for you, too. Most of the time, the industry sticks to talking about B2B and content marketing; however, a buyer is a buyer. Many B2C brands are adopting this approach as traditional outbound marketing tactics become less attractive. Quick Takeaways.

B2C 20
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Change Is Coming To B2B Marketing. Are You Ready?

Marketing Insider Group

41% of B2B companies and 67% of B2C companies have acquired a customer through Facebook. Inbound marketing costs 62% less per lead than traditional, outbound marketing. Change isn’t coming to B2B Marketing. It’s already well established… What’s a marketer to do?

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Forget ABM. Contact-Based Marketing is the Future

Customers.ai

At the end of the day, contact-based marketing is not just about reaching out to individuals; it’s about understanding and engaging with them in a way that adds value to their experience with your brand. serves as a robust support system for businesses looking to adopt or enhance their contact-based marketing strategy.

CRM 107
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The Role of Marketing in B2B – What Should It Be?

Marketing Insider Group

But I think the role of Marketing in B2B should be much more than creating product brochures and buying print ads in the magazines the sales folks read. I think the role of Marketing is to transform our companies into a customer-driven enterprise. Marketing owns the customer experience. “Why?&#

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What Is a Blog Writing Service? (And Why Your Business Needs One)

Marketing Insider Group

Businesses who put blogging at the top of their marketing strategy are 13 times more likely to experience a positive ROI, according to HubSpot. B2B companies will generate 88 percent more leads, while their B2C cousins will generate 67 percent more leads through publishing blog posts consistently.